In 2010, RayJoy technology was established, defining the company strategy of "social games + globalization";
In 2010, the first social game "Treasure Story" was launched on Facebook and released in English, German, Japanese, Thai and other languages, with registered users worldwide reaching 5 million;
In 2011, “Toy Wars” was launched on Tencent's Open Platform and Facebook, with registered users exceeding 10 million worldwide;
2013-2015
In January 2013, the company's strategy was "comprehensive transformation of mobile games";
In May 2013, the first mobile game “Fire of War” was launched, and the first domestic mobile game with COC gameplay, which has been widely praised by the industry and users;
In January 2014, “Tank Storm” was launched globally, among which, “Ju Pao Lian Dui” in Hong Kong and Taiwan region stabilized the top 3 of the AppStore Top Grossing list for 3 consecutive years;
In January 2015, released the brand Slogan “RayJoy, military game expert”;
In May 2015, "Super Fleets" was launched worldwide, and in mainland China, Germany and other regions, it has been in the Top10 of AppStore and GooglePlay Top Grossing list for a long time;
2016-2018
In August 2016, the company proposed the "Elite Partner" plan and implemented the "project shareholding system" to make the project team become the shareholders of the project, making it more independent, more transparent and higher return;
In September 2017, the company put forward the product strategy of "fine decoration" and tried to open up new tracks other than military SLG;
In January 2018, "Emperor and Beauties" was launched globally. Thanks to the excellent performance of "A Lord and A Wife" in Hong Kong and Taiwan and "日替わり内室" in Japan, it entered the TOP20 of SensorTower's mobile game revenue in China;
2019-2021
In April 2020, the company put forward a new "vision, mission, values"
Vision: To be the world-leading game company
Mission: Develop fabulous games for global players
Values: sincerity, openness, efficiency, innovation
In Jun 2020, the company put forward the strategy of "high-quality products + globalization of distribution”was proposed, and "SLG + Simulated operation" was clearly defined as the main product track;
In May 2021, the company upgraded its brand and changed its name to RJOY;
